LinkLog: Content Marketing and Sales

How Does Content Marketing Actually Get You More Sales? A good article, worth reading if you are an entrepreneur or in marketing:

There is a big misconception that content marketing doesn’t drive sales. But if it didn’t work well, none of my companies would exist.

From KISSmetrics to Crazy Egg, I’ve grown each of my businesses through content marketing.

To prove to you that content marketing drives sales, I’m going to share with you stats and data points from KISSmetrics to show just how effective content marketing is.