Besides a Great Idea, it Takes…

Here is a great post on 6 Myths and Fallacies about Small Business Startup. One of the myths is that idea is everything .

To make your business work, besides a great idea, you will also need to:

  • Create an effective business plan.
  • Develop marketing that effectively introduces your great idea to the world.
  • Network effectively to create the partnerships necessary to get your product or service off the ground.
  • Handle customer service issues and make improvements as you begin to get feedback.
  • Scale your business and add members to your team as you grow.

Idea is a great starting point and is likely to evolve and get refined as you have more conversations.