From Hubspot’s How to Use Your customer Data to Recharge Your Marketing: The best way to collect the right information is to use progressive profiling. Progressive profiling allows you to control which questions appear on a form based on what you already know about a lead. That way, each time a lead fills out a […]
Hubspot is an amazing organization – a few I really admire and learn from. Here is one more thing to learn from them – how to build a culture.